Start A Start Up : Idea Stage
Starting a business may seem like a very daunting task but if you set your mind to it, have the right idea up your sleeves and a ‘never give up’ attitude you can pull if off successfully.
An article by Lubaina Mansoor on Digital Agency Network, outlines that “Every start up requires a great idea and the key to success lies in finding it. Here are a few tips to help you land the golden idea”
An idea can change your Business
The question is: How to come up with that idea?
“An awesome idea can land up in the form of an epiphany, or it can be one that you conjured up with the help of a few simple tips and tricks.”
Pointers to come up with start up ideas:
1. The ‘What if’ Scenario
This is the question that always comes to mind when we consider alternatives.
- What if things had been different?
- What if prices had been higher or lower?
- What if we had thought of that idea first?
According to the article it’s “The seed of an idea that has never been done before. Questions that run through your head, scenarios that you deem impossible. What if, there was an application that did my chores for me? “
The possibilities are endless.
Don’t be afraid to think outside the box, all the most successful ideas are born that way. So write these ideas down and narrow them according to the most workable one.
What if I can stop the time and fix our mistakes done in past. With a simple idea and a never-been-done-before, neat solution.
2. Dwell on Problems
Lubaina Mansoor talks about the problems to be Dwell upon (think or live). Looking around “What are the things in your life that you would want to change, what can make your life better, easier etc? What about your friends? Or the people you work with?”
Dwelling on problem, you may have trouble finding someone to take care of your child and you think it would be great to have a nanny hunt. Or, you tried calling your bank several times for a question but could not get through and wish there was a simple online system that would directly connect you to the solutions of your questions and that’s where you find your idea!
The founders of Instagram realized that pictures taken by phone cameras came out looking mediocre and they wanted to come up with a solution to make every picture beautiful and so founded Instagram, the most successful photography application to this date.
3. Me, Myself & I
Jot down a whole profile about yourself. Just list down things about yourself, things you are good at, things you are interested in.
Next, list down things you aren’t so good at and not interested in, best keep away from those. ‘I am very good in technologies, I am not so good at writing’ can be an example. Continue listing down things people like and dislike about you, in both your business and personal life.
Lastly try to connect all your good points, find a pattern and see if you can come up with a business idea by using your strengths and interests, this way you are more likely to enjoy your work and put more into it.
4. Toss it Around
Put your ideas on the table. Talk shop, share your brainstorms with your trusty friends, and get ready for some honest feedback. See what your family and friends think about your ideas.
They will be able to distinguish a great idea from a mediocre one, providing you with valuable third-party, user-related advice and comments. They may even inspire your ideas for the better.
Deriving inspiration from the world around you is the best you could do. You can find it everywhere: from the people you meet, from the things you see and all your experiences. You can also take an existing business and spice it up, add your creativity to it and customize it according to the needs of the people.
“The richest source of good ideas is all around you, you just have to know where to look.”
6. Last Resort – ‘Borrow’ an Idea
The article finally says it all “Find an existing business idea online or around you and tweak it enough to make it yours.”
You can then just start up a business using that idea and try to improve on the way others are doing it. This way you provide more and give people an incentive to invest in your business or idea over the ones already existing.
Take the example of OYO the first-of-its-kind online hotel brand that allowed consumers booking low rates hotel online without the need of a travel agent and broker. So many others followed the approach and even became more successful than OYO.